Beautiful Fashion Websites

Net-a-Porter
Net-a-porter focuses on fashion-related photos, a magazine-style look and a simple navigation without unnecessary Flash-effects. The result is usable and still beautiful (submitted by Andrew E in comments).

Prada
Prada’s homepage includes only a large background image and navigation.

Paul Smith
Paul Smith’s homepage includes navigation and a large background image that slides/scrolls from one to the next.

Pepe Jeans
The website of Pepe Jeans uses a white, black and gray color scheme. The homepage includes a large photo that the user can change.

Aquascutum
Aquascutum uses a simple layout, minimal style and a large image. The homepage is clutter-free and includes little content.

Free People
Free People’s website has received a lot of attention from design galleries. The clothing boutiques site uses hand-drawn and grunge styles.

The Sak
The Sak also uses hand-drawn elements in its design. The site uses a light color scheme.

Ralph Lauren
Ralph Lauren’s US site uses a white background with a lot of bright colors.

Ralph Lauren Rugby
Ralph Lauren’s Rugby website has a vintage background, a lot of color, and a video playing on the homepage.

Armani Exchange
Armani Exchange’s homepage features a large photo, with black, white, gray, and small amounts of blue in the color scheme.

Giorgio Armani
Giorgio Armani’s website is very dark and contains a large video of runway models.

ASOS
ASOS’s website has a black background with a white content area. The homepage features a large photo and showcases certain product lines to the right of the layout.

Liz Claiborne New York
Liz Clairborne New York uses a very simple and clean layout. The homepage consists mostly of a large photo, and secondary pages are also clean.

Mulberry
Mulberry’s homepage includes only a logo, navigation, and a large photo area that fades from one to the next.

Hugo Boss
Hugo Boss with minimalism at its best: the site has a very simple and calm design with a large photo area. Flash-based.

Issey Miyake Pleats Please
Very simple, yet compelling design that strongly focuses users’ attention on the products. Flash-based. The Japanese version of the site tries to achieve the same aim with a more interactive approach (via @litherland on Twitter).

Lacoste
A very dynamic and interactive site that not only showcases available products, but also tries to entertain users. And it works! Flash-based, music-autoplay included.

BCBGMAXAZRIA
BCBGMAXAZRIA’s website showcases and sells their products. The site uses a gray background and the homepage currently features new styles for the spring.

Calvin Klein
Calvin Klein’s website uses light colors and an un-cluttered layout.

Gucci
Gucci’s website has a brown background. The homepage includes navigation and a large photo area.

Agnes B.
Agnes B. uses an interesting layout with a large background and a lot of black, white, and gray.

J. Crew
J. Crew’s homepage includes some promotions of current seasonal styles. The site uses a white and gray color scheme, but the homepage includes some blue and orange.

Sean John
Sean John uses a dark color scheme with a gray background, and a sliding content area that the user can control.

Tommy Hilfiger
Tommy Hilfiger’s site has a white background. The homepage includes some photos that allow for user interactivity on hover and by sliding.

Louis Vuitton
Louis Vuitton’s homepage has a large background image with links to sites for specific countries.

Lucky Brand
Lucky Brand has a colorful homepage with a large photo and prominent navigation to shop men’s or women’s styles.

Oilily
Oilily’s homepage has a video area surrounded by purple covered with colorful floral decorations.

United Colors of Benetton
United Colors of Benetton has a very bright and colorful website that sits on a white and gray background.

A.P.C.
A.P.C.’s homepage uses a black and white color scheme with a large photo and hand-drawn fonts. The homepage includes links to the online stores for various countries.

Net-A-Porter
Net-A-Porter’s homepage includes a very large photo with promotional links to some specific products.

Victoria’s Secret
Victoria’s Secret’s homepage currently uses a very dark red background, but the rest of the site has a white background.

DailyCandy
DailyCandy includes fashion-related content among other topics. The site uses a white background and a lot of hand-drawn elements.

Dolce & Gabbana
The top of Dolce & Gabbana’s website uses three photos as part of the navigation. The lower section of the page includes navigation to specific collections and products with horizontal scrolling.

The Cut
The Cut is a fashion blog on New York Magazine. The color scheme is black and white with some splashes of pink and blue. The layout presents the blog in an attractive magazine/news style.

Style.com
Style.com is a large fashion news website from Cande Nast, and the home of Vogue. With huge amounts of content on the site, it’s still easy on the eyes.

Kineda
Kineda’s dark design is simple, yet beautiful.

Elle
Fashion magazine Elle’s website has a news-style layout, with the homepage featuring a lot of content. The color scheme is black, white, gray and red with photos adding plenty of color.

WWD
WWD is a news-style website that includes fashion-related content. The site has a dark color scheme with a lot of colorful photos included.

Bazaar
Harper’s Bazaar is a leading fashion magazine. The website uses a black, white and red color scheme. The layout is fairly typical of a magazine or news site.

Glamour
Glamour Magazine’s website has a white background with a lot of color from photos and images.

Fashion Served
Fashion Served is fashion inspiration site from the Behance Network. The layout is gallery style.

About the Author

Steven Snell is a Web designer and blogger. He actively maintains his own blog at Vandelay Design, where he frequently publishes articles about design, collections of resources and inspirational galleries. You can also follow him on Twitter.

Posted in: Computers And Internet